CITY ROOTS TV

THE STAFF MISION STATEMENT

Our staff here at City Roots TV works with integrity and strives to inspire our peers and coworkers to reach their highest potential. We keep our work environment in a positive mind space and take pride in providing our best work with every project from small interviews to major production movies. We have a team of creators and advanced film innovators that have embraced film
and content creation development in their day-to-day lives, getting more and more advanced at their own crafts everyday. As a unit we supply prosperous work through great communication and teamwork, keeping all casting sets vibrant with high energy and focused engagement.

CITY ROOTS FILMING AND PHOTOGRAPHY

City Roots TV Productions specializes in high-level movie and content creations through expert level camera equipment and technology with advanced CGI and green screen editing software. With a strong team of expert videographers, photographers, and film directors, we proficiently produce in-depth high-quality short films, documentaries, interviews, commercials and live performances. We have a specific team that specializes in master audio recordings providing clear audio by using substantial microphone technology and sound effects. We have a strong casting crew of movie and set directors that create scenic settings and provide great locations to shoot footage. As a team, we are able to oversee all of the actors on set making sure they are dressed with memorized scripts while making sure that everyone in the production cast is at the correct scene wearing the correct clothing at the right time, as well as
covering lunch times, arrival times, and a full in-depth itinerary packet giving the entire cast an overview of the daily schedule.

CITY ROOTS TELEVISION

City Roots TV not only produces excellent photography and videography, but also broadcasts its own content as well as other creative projects on our established platform. City Roots TV, being a household name, has the ability to launch creative content to our 16.7K organic viewers resulting in a high amount of views on any project that we release on the channel. We have a very reactive audience to all content we release on our channel, with our audience and fans re-sharing and reposting most of our work to their own demographics. As of 2021, our president and staff members have branched out from the main demographic and have begun shooting short films and putting content out on a global level. Our team has shot multiple sponsored commercials for well-known entities like the Colorado Avalanche and professional athletes around the globe. CRTV also shot content for Denver’s Side 3 Studios and Sky Theory Studios in the RINO art district, both of which have strong rapport with our leaders at City Roots TV broadcasting station. Below are some behind- the-scenes photos from our productions and interviews.

LIVE SESSIONS

City Roots live session with Sydnie Battie and Czekiel

Sydnie Battie and Czekiel collaborated together at City Roots to her hit song “Needy” Filmed by City Roots TV. The session is available to watch on our YouTube. (Click the live sessions tab in our menu to watch.)

We caught some very close up and intimate visuals on our black magic 6K camera for this episode. When we do our live sessions, we have an on set engineer that records all the instruments and artist vocals. While the engineer is recording the performance we have our videographer capture the visuals of the live performance. We cover all genres of music from rock music to hip-hop and jazz.

After the the entire session has been filmed we have our City Roots engineer master the audio and then send it back to our videographer to layer over the final video edit. We have a very fast turn around time on our edits and final visuals. Our live sessions give our viewers a connection with the artist giving them the opportunity to hear the artist’s talents through the live microphone while enjoying the visuals of the performance at the same time. After the live session we have the artist sit down with our City Roots host for an in depth interview giving our viewers a chance to get insight on the artist and their story.

INTERVIEWS

Our interviews substantially effective because we do a review session with our staff prior to the shoot day. Before we shoot the interview our staff comes together to do research on our guest. Making sure we have full knowledge on their story and upcoming projects the guest has coming in the future. Doing this makes for a smooth interview session keeping the host and the guest on the same page and inclined with each other throughout the interview. (Click the interviews tab in our menu to watch.)

We only shine positive light on our guests on set and talk about topics they are comfortable with. We had the opportunity to sit down with a colorado attorneys at law to talk about community topics for a better America. We interview guests from a all industries, stemming from business, law, CEO’s, fashion designers, brands and more. Our interviews give our guests the opportunity to share their story with our viewers and talk about their brand or business. Our interviews are aired and broadcasts on our network, but we also have a City Roots fans that attend the day of filming to watch the interview life from their seats at our head quarters.

EVENTS / RECAP VIDEOS

We have hosted some big events across the globe selling our venues for live Performances at big venues. We have sold out small intimate venues as well as sold out large venues like the View house in LODO Denver. All the content we film at City Roots is played on a large screen at all of our events. We call these our “premiere parties”. All of the live music sessions and interviews will be displayed on a large HD screen at our premiere parties. Promoting all the artist that have been on our network. We also play our certified sport playlist at all of our events. All of our events have a recap video that is shot by our videographers, this means after attending our event, you will be able to see highlights from the event in our channel a few days later. We also provide services to film recap videos for other events too. If a brand is having a event or wedding, we can send out our videographer / Photogrpher to capture the memorable moments. We do recap video and documentary style recap videos depending on how the event host wants the video to be created. Here at City Roots we try to bring all of our clients creative ideas to life. Connecting their ideas with our production for an outstanding final product.

BRAND AMBASSADOR PACKAGE

Since our brand launch in 2015 we have developed a large following from all regions as well as strong rapport with certified public figures, connecting all brands that we represent with our community. As exclusive brand ambassadors we take pride in producing creative content for every brand we promote, as well as pushing those brands out to every company with which we come in contact, introducing them to DJs, public figures, athletes, and anyone involved in a similar industry. All branded content goes directly onto our platforms which creates a high level of awareness of your brand and promotes sales of your products. Being a “one-stop shop,” we can provide all models and actors as well as photography and videography. A major plus to our brand ambassador package is that it comes with everything mentioned below:

❖ 3 Commercials or Video Content filmed by City Roots. All exclusively released on City Roots platforms.

❖ 5 Photoshoots. All exclusively released on Cityroots platforms.

❖ Daily posts on every one of our social media platforms including staff members posting from their personal and creative accounts.

❖ Present the brand at every event or to anyone that we engage with from that industry.

❖ Product placement on screen of our podcast.

❖ Magazine front page page feature.

MAGAZINE FEATURE

We have recently pushed our magazine issues into store fronts and shops in different regions. We digitally post all pages from the magazine online and on our social media platforms. Additionally, we print hard copies that are available in stores. Below are a few of the covers from our 2020-2021 issues designed by our designer. We expose brands, public figures, artists, etc. on the front cover and centerfold of the magazines. All of our magazine placements come with a full editorial on the brand or featured public figure. Giving an in depth write up. Below is one of on upcoming event and projects coming from the person or brand being featured.

For every issue that we launch at City Roots, we do a photo shoot to promote that specific magazine issue. I Below is a photo from on our out photo shoots to promote our 2021 January issue featuring brands, musicians, restaurants Andre more. All magazine are available for purchase on our website and available in select store fronts.

SPOTIFY PLAYLIST

City Roots TV playlist is now available on our Spotify channel. We add artists and music to our playlist weekly, sharing our most updated playlist on our Instagram profile once a month. This gives an opportunity for musicians to increase their streams through our list. Both our Spotify playlist and YouTube playlist stream at our events. We release a new podcast every month on our Spotify channel. The live podcast footage also releases on our YouTube channel. We display brands onscreen of our Youtube channel during podcasts.